That all makes sense to me. Except the part about ice!
I ran across that by accident after searching — unsuccessfully — for the old Clairol ad with the tagline "If I have only one life, let me live it as a blonde." While it made being blonde seem awfully important, I always thought it was bizarre to remind us that we're all going to die. How much compensation for that calamity could we get out of blondeness?
Another commercial from the same era tried to encourage us to use the product (Schlitz) with: "You only go 'round once, and you've gotta grab for all the gusto you can."
Wow. They really rub it in with the sharks that ate the guys in the shipwreck. Must drink beer! I guess it takes a heavier hand to use death as leverage against guys.
Anyway, what's this post about? Freedom, commerce, death as an incentive to live, an icy brew and... for the adventurous: icy breasts!